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Blogging can be big business, there are many people I know that are profiting nicely from their blogs, particularly if it’s on a niche subject. If you are tempted to go into an already saturated market like beauty or fashion you still can do well but you’ll need to work hard to make your mark and build your following. Blogging provides a great way to earn passive income and is something you can do whilst working your 9-5 that you’ll eventually leave if you do it right and really commit to the process consistently. So yes if done correctly, blogging can bring in enough money to overtake your wage!
So where do you start? Here are 5 tips to get you started:
1. The topic of choice – Decide on a topic you’re passionate about, don’t be driven by money on this. For your blog to be a success you’ll be investing lots of time producing content so you have to enjoy the topic. As the saying goes do something you love and it won’t feel like a job!
2. Set up a website – you’ll obviously need a website to blog. There are many platforms that provide these services. There a few ways to go about setting up your website. You can purchase the site domain name and domain hosting together or separately. If you’re not ready just yet to set up your site and but you have a great name for it you can purchase the domain name from 123 reg or Go Daddy to secure it. Once you’re ready to set up your blog site you might find that choosing the best web hosting platform and website builder can be a bit of a mind field of confusion. But I’ve shed some light on this. Long story short, my top three recommendations are WordPress, WP engine, HostGator – to find out my reasons why and to weigh up the pros and cons read this here.
3. Consistent content – you’ll need fresh and consistent content to upload to your blog, include videos and images to bring your blogs to life. Look at similar blogs in your chosen area and think about how yours can be different and build on that. Be honest with your content If you’re reviewing products be authentic your readers will appreciate it.
4. Research companies & PRs –If you plan to blog about makeup, for example, you’ll be interested in checking out new products. PR consultants and agencies are looking to secure coverage for their clients and you can give them that coverage. So be sure to drop an introductory email to PR contact responsible for looking after products and service that are relevant to your blog. Note that they’ll want to know your visitor stats etc. If you have a solid following you’ll get lots of freebies to review be sure to say that you are reviewing so your readers are clear.
5. Social media – Use social media, there’s no point having a great blog if no one knows about it. Make use of your social media platforms to help build your blog following and do make the most of relevant hashtags # for both your chosen topic and the blogging community e.g. #bloggerRTs. There are sites dedicated to helping promote bloggers, use everything relevant that’s at your disposal.
Finally, go for it, enjoy the process and be patient with yourself, it won’t happen overnight but with dedication and graft you can make a success of it!
Starting out on your own as a consultant may conjure up a plethora of feelings, from being scared about the risks and uncertainty to feeling excited and empowered to be taking control of your own life balance and destiny. Not to mention the uncapped earning potential. You’re bound to feel like you’re on an emotional rollercoaster as you embark on a new chapter in your life, stepping outside of your comfort zone and regular routine.
Whether you plan to consult in business or personal services we all, at times, can face similar issues in getting established on this new journey into consultancy.
Here are 5 tips to getting your career as a consultant started:
If you’re thinking about exploring more options like starting your own business check out the free guide.
Want to know more? grab my book How To Become A Consultant; A Guide To Free Yourself From The 9-5’. Available from Amazon, iBook, Google Play, Barnes & Noble and other online platforms.
This article was written for and published in New Business Magazine – May 2018.
As a straight talker I’ll happily share that, most of the time when someone mentions starting an online business there’s a catch, they’re trying to sell you something, or get you to sign up to their program, be it a coaching program or a network marketing program where you sell other people’s products and the list goes on.
I’ve been to lots of seminars and events where you have a coach saying the best online business is to become a coach and of course they are selling coaching courses. Have a look around YouTube and you’ll find lots of people talking about starting an Amazon FBA business and it just so happens that they have a course you can purchase.
Don’t get me wrong, there’s absolutely nothing wrong with any of this, I have written and published a book and I am selling a course, but I won’t tell you that it’s the only way to become successful in business. My DIY PR course is about adding skills to your amour and my book is about taking your current skills and using them to consultant – where you can work from home and choose the hours you work, like I do.
The truth of the matter is for you to have a successful online business that you enjoy, it needs to be something you are passionate about. An online business that you will happily, and willingly commit to, and show up for on a daily basis. There is no quick scheme or magic pill to take that will result in you waking up to a thriving business and your bank account overflowing with money. So really you have to look within and be honest with yourself. Why? Because as corny as it may sound, YOU my friend have the answers inside, only you can identify what interests you, your passions, the thing you’ve always wanted to do but been to scared, or the what you enjoy doing that doesn’t feel like work for you.
Remember that you’ll be the one putting in all the work so it needs to be something that genuinely interests and excites you and of course has appeal to your target audience so you can make some money and have financial freedom.
There are lots of online business models that you can explore, you may already have ideas or perhaps not sure where to start, but you know you don’t want to be where you are now. Go check out my free guide on ‘How to start a profitable online business’ where I suggest 10 online business models and the steps you need to take to get started right away!
Don’t forget if you’re serious about getting your vision off the ground, you can sign up for accountability sessions with me to stay on track! How many times have we said we’ll do something but end up putting it off or talking ourselves out of things? We’re human so yes that does happen, so that’s why accountability is a must and is so critically important, look around…how do you think top athletes and entrepreneurs get to the top of their game.
How’s your life journey panning out? does it feel like you’re stuck in a cycle of just paying bills? Sometimes it can feel like life is happening to us, and we are just watching it all take place. But if we don’t take responsibility for our happiness in life, who will? I believe we can be happy and live on our own terms.
Checkout my latest video on my new YouTube channel appropriately titled ‘9 to 5 work rebels’. Don’t forget to hit the thumps up, subscribe and share if you dare.
Thanks for joining me!
Good company in a journey makes the way seem shorter. — Izaak Walton
A study earlier this year of 5,000 workers concluded that self-employed people are more successful in their careers and felt happier in their job. * So why don’t more people do it? Is it fear, financial pressures or the lack of know-how?
As a successful consultant myself I can say that its a combination of the above, but with planning and passion, you can free yourself and it doesn’t have to be high risk or a fancy idea. Becoming a consultant can be a simple way to create the life you want by selling what you already do well, on terms that suit you.
I used my expert skills and knowledge having worked in communications, PR and marketing for well over a decade to become a consultant. You too, can enjoy a rewarding career, financial success and that important work life balance by taking this route and using the skills you have.
I felt trapped and depressed in the past in my 9-5 job which is why I decided to set up my own consultancy with just £100. Five years on, I have no regrets, I enjoy the empowerment and challenge of working for myself, and I’m much more happy.
I am keen to share my insights and experience with other people seeking to escape the rat race. My new book ‘How To Become A Consultant: A Guide To Free Yourself From the 9-5’ is a no-nonsense guide which gives practical advice on how to set yourself up as consultant and establish a work routine that fits in with your ideals and lifestyle.
The book covers all aspects of becoming a consultant from identifying your niche and registering yourself as self-employed to planning, establishing your fees and promoting your business.
I share practical information to guide you through the process and as well as insight into my own journey so you can avoid the pitfalls and succeed in your venture!
How to Become a Consultant is the essential guide for anyone who wants to become a consultant.
Available on Amazon, iBook, Google, Barnes & Noble and other online platforms – links below.
Latest vlog on being your own boss – for all those wanting to work for themselves.
Check out this vlog on being a consultant!
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As business owners and entrepreneurs you’ll need to embrace networking, I highlighted 10 escape routes out of the 9-5 in my recent article on how to start a profitable business from home. So whether you want to consultant, freelance, or create online courses, networking will help you get the word out.
Networking can feel a bit daunting for many, the idea of walking up to strangers at an event to spark up a conversation may fill the average person with panic, anxiety and clammy hands. For some, networking comes naturally, but if it doesn’t here are some tips to help you along your way.
Breathe – Take a deep breath and relax. Remember if you’re at a networking event, that everyone present is there for the exact the same reason as you, to network and make connections. Try doing some deep breathing exercises, where you breath in on the count of four, hold for the count of four and slowly release your breathe for the count of four. It helps to calm you down.
Attending events – There are events for literally every industry, be it tradeshows, meet up events, conferences, breakfast seminars, lunch events, they all provide great networking opportunities. Make sure you are researching and attending relevant events to make new contacts.
Online interaction – Don’t forget there are plenty of opportunities to network online via social platforms, like LinkedIn and Facebook where you can find various groups to engage with. As well as Instagram and twitter where you can participate in Tweet chats, such as ‘#Bizhour’ that provide an opportunity to network with others from various locations around the world.
Be visible – There’s no point going to network and then hiding in the corner, let your presence be known, go and introduce yourself and don’t forget to bring your business cards. If you forget them, why not add your new contacts on LinkedIn –the professional networking platform.
Be yourself – Don’t feel the need to put on false pretences or inflate the truth in order to impress others, we are all at different stages in our life journey. Yes, you’ll want to make a good impression, but you can do that by being your true authentic self, there is only one you after all.
Listen attentively – Networking allows you to tell others what you are doing and about work you have planned coming up but be aware of not going on and on about yourself. You don’t want to take over the conversation, it’s important to listen attentively to those you engage and interact with, whether online or offline.
Be confident and thoughtful – Networking takes some confidence, you have to belief in yourself and your expertise. Sell yourself and your skills, but also be helpful. If you meet someone that isn’t looking for your service, but you happen to know someone else who can help them, why not connect them. It’s good to help others and leaves a good impression. What goes around comes around, helping others to connect will help you in the long run. It’s nice to be nice.
Don’t be afraid to ask questions – We often over think things, we may have a question or want an introduction, some advice, whatever it is ask. Nothing ventured nothing gained so if you don’t ask you won’t get. Ask the burning questions you have, no such thing as stupid question.
Don’t be afraid to circulate – Sometimes you can get into a comfort zone speaking to people that you really connect and gel with. You may have lots in common which great, but remember to keep your eye on the goal, which is to network so be sure to circulate and be polite in making your exit.
Long-term vision – Making new contacts is the point of networking, but more often than not, it’s the long-term relationships that lead to work and business deals being made. Focus on developing mutually beneficial relationships and think long-term. They may not need you now but maybe in the future. Stay in touch and keep it genuine and professional.
Remember to Follow-up
Following up, sounds like an obvious thing to say and do, but you’d be surprised at how quick things can slip our minds, we networking get back home put the new business cards down and get distracted with work. Its super important to follow up with the contacts you’ve made. Instead of putting down the business cards to collect dust, take some time the following day to send an email letting the new contacts know it was great to meet them and to stay in touch. It’s also a good chance for you to remind them of the services you offer and that you are there to help if needed.
Keep your word
If you make a contact and promise to do something for them, be sure to get it done. You don’t want to look flaky and unreliable by not following through with something you specifically told someone you would do. Not a great way to make an impression.
I wrote this for MBA World:
How To Become A Consultant; A Guide To Free Yourself From The 9-5’. Available from Amazon, iBook, Google Play, Barnes & Noble and other online platforms.
I watched a program yesterday and one of the scenes really hit home, the protagonist was faced with a challenging situation and was having very unhelpful and rather funny conversations with herself. I thought to myself…hmm I do that, we all do that, but as it was a comedy, we could hear her thoughts. I’m grateful it isn’t like that in real life, can you imagine what it would be like if we could hear everyones thoughts..a hilarious nightmare!
But I digress, in all honesty the conversations we have with ourselves can literally make or break us. How many times do you have negative thoughts, thinking you’re not good enough for this, that or the third. I’m no different, we all have fears and self-limiting beliefs. It may come from a lack of confidence or a lack of support or something entirely different. No matter how these limiting thoughts came about we can and need to give then the boot! Yep they need to hit the road Jack!
Yes, sometimes you have to tell that voice in your head telling you that you can’t do it to shut up, not sure how, listen to Stormzy or watch MR T from the A-Team…if you can find it. The truth is that we tend to have more negative thoughts that positive, which means we have to work harder to keep ourselves motivated.
If you’re a business owner or entrepreneur you can surely relate. When you are starting or running a business you are juggling lots of things at the same time. With so much to do its not uncommon to feel overwhelmed at times, that voice may say ‘what are you doing, you’ve left your job chasing your dreams but you’re an idiot you won’t make it’. Some people listen to this voice and give up, but if you really want to achieve your dreams, (which you can) you’ll have to be prepared for that internal battle which is one of the hardest. I came across this image the other day and I thought it was spot on!
To be successful and to achieve your dreams you constantly and consistently have to be having a word with yourself! That means doing your daily affirmations and reminding yourself of your strengths as well as focusing on what you are grateful for. I heard a motivational speaker say what you focus on expands…where is your focus and do you need to adjust your lens?
Have a great week and get your matrix on..dodge all the rubbish and focus on the good stuff.
I joined Sara Troy on Self discovery radio & TV to discuss building your business as a consultant. I argue that going it alone doesn’t need to be high risk and you don’t have to come up with a ground-breaking idea.
Check it out here: